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Working with the Media

Sample Public Service Announcements

You can download this complete text to add specific information about your event at www.agday.org

Writing News Copy

If you want to write a unique public service announcement for your event, here are some guidelines to keep in mind:

• Use an attention-getting opening line.
• Keep sentences short.
• Identify key details upfront.
• Time your PSA, and make sure the time is correct (15 or 30 seconds is best).
• Try to get a "local celebrity" to record your PSA to encourage radio stations to run the spot.

See Sample Radio PSA's

PSA #1
PSA #2

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Ag Day ©2010. National Ag Day is organized by the Agriculture Council of America (ACA). ACA is a nonprofit organization composed of leaders in the agricultural, food and fiber community, dedicating its efforts to increasing the public's awareness of agriculture's role in modern society.

Agriculture Council of America, 11020 King Street, Suite 205, Overland Park, KS 66210  |  Tel: (913)491-1895, Fax: (913)491-6502, e-mail: info@agday.org
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